About us

Customer service is not a
department, it's everyone's job


Associated Motors Limited (AM Ltd) incorporated in 1964, possesses close on five decades of regional operational experience as a new vehicle sales dealer and a motor vehicle maintenance and repair solutions provider. The company enjoys a solid regional reputation for quality, reliability and integrity, and has a long association with Isuzu Motors Limited, Japan and currently is the top dealer with General Motors East Africa (GMEA).

To be the preferred choice in new vehicle sales, motor vehicles maintenance and repair solutions provider in the Region.

To provide comfortable, safe and reliable new motor vehicles and timely and reliable maintenance and repair solutions.


To promote a shared appreciation of the individual and collective roles of its staff vis-à-vis its vision and hence, sustain focus on attainment of its mission deliverables, AM Ltd is guided by the following core values:

  • Commitment to quality service and customer satisfaction.
  • Integrity in conduct of our business transactions.
  • Safety and reliability in provision of service.
  • Teamwork to ensure the success in service delivery.
  • Provide employee satisfaction, development and growth.